Trusted by 300+ Brands | 10+ Years Experience

Increase Your School Applications by 30-42%

Get our proven Education Marketing Playbook + Case Studies that helped IMT Hyderabad get 3x more reach and Kautilya School of Public Policy reduce acquisition costs by 25% while increasing applications by 42%.

Proven Results for Education Clients

+42%

Applications

-25%

Cost Reduction

3x

More Reach

25-Member Expert Team

300+ Brands Served

Get Your Free Education Marketing Kit

Download includes:

Complete Education Marketing Playbook
Case Studies of Leading Institutes
Free Marketing Audit (Worth $500)

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✓ We'll contact you within 24 hours for your free audit

Trusted by Leading Educational Institutions

Including MIT Vishwashanti Gurukul, IMT Hyderabad, Ryan International, IFIM Business School & more

Real Results From Real Education Clients

See exactly how we helped leading educational institutions increase applications and reduce costs.

IMT Hyderabad

Premier Business School

Challenge: Competing for visibility in crowded market while ensuring higher application rates from quality leads.

Our Solution: Targeted creatives showcasing global immersion, top placements, and location advantages using interactive content.

3x

More Reach

+30%

Applications

-20%

Cost Per Lead

Kautilya School of Public Policy

Public Policy Institute

Challenge: Poor campaign tracking hindered optimization and effective budget allocation.

Our Solution: Live dashboards, marketing automation, high-converting landing pages, and strategic retargeting.

-25%

Acquisition Cost

+42%

Applications

23

States Reached

ADMISSIONS AUTOMATION

Every Enquiry Followed Up In Minutes — On Infrastructure You Control

Parents and students enquire with multiple institutions at once, wherever they are in the world. The one that responds first — and handles their data properly — wins the admission. We layer AI-assisted qualification and a dedicated admissions CRM on top of your lead gen, deployable in our secure environment or entirely within your own cloud.

Instant Enquiry Response

The moment a form is filled, our system reaches out via WhatsApp, SMS and call — qualifying grade, programme interest and timeline before your counsellor engages.

Seamless Counsellor Handoff

Qualified, high-intent enquiries route straight to your admissions team with full context — no cold callbacks, no repeated questions.

Your Cloud, Your Data — Optional

For institutions with strict data-residency requirements, we can deploy the entire calling and CRM system inside your own AWS, Azure or GCP environment. Your data never leaves infrastructure you own.

Live Admissions Dashboard

Track enquiry → contact → visit → admission by campaign, source and counsellor — across every market you operate in.

See How Admissions Automation Works

What We Offer

Social Media Marketing

Right platform to engage with your audience
Attract students & parents to your pages on Facebook, Instagram, Twitter, Youtube & LinkedIn
Align your communication strategy through this cost effective channel
Create a unique brand voice

Performance Marketing

Accelerate walk-ins and enquiries from high intent users
Target users when they are looking for competitor schools/Colleges
Retarget users who have visited your website
Reduce your cost per acquisition with highly targeted ads

Online Response Management

People love brands which are proactive in responding to queries
Manage your comments & messages on social media, Google my business etc
Create a positive impact by driving positive reviews and comments

Emailer Campaigns

Personalised emailers for parents and students
Highlight your school/College achievements
Get the best conversion through education industry good practices

Brand & Communications

Build your school/college's unique identity
Stand out in the cluttered market of education
Create a unique online brand voice which grabs attention
Strategic multi-channels unified communication designed specially for schools/colleges

Web Analytics

Track and analyse the traffic generated on your website
Plan custom campaigns to target users as per their web behaviour
Generate powerful insights from data for higher conversions

Our Expertise in AI-Powered Video Production

We use AI to deliver end-to-end video content for schools and colleges — helping you scale high-quality storytelling without long production timelines or massive costs.

Scale Content Creation Instantly

Reduce Video Production Costs by 80%

Boost Engagement & Conversions

Here are a few examples, built entirely with AI.

Essential Reading for Education Marketers

Download our latest eBooks packed with actionable insights and proven strategies

New Release

How AI-Driven Search Is Rewriting Education Marketing

An eBook by Virallens on Generative Engine Optimization (GEO) in Education Marketing

Master AI-powered search optimization

Stay ahead of ChatGPT & Google Gemini

Optimize for generative AI engines

Download Free eBook

Best Seller

What Parents Really Want in a School (2025 Edition)

For school owners, principals, and marketing teams who want to attract the right families and grow admissions

Understand parent decision-making

Data-driven insights from 1,000+ parents

Actionable marketing strategies

Download Free eBook

Join 5,000+ education professionals who've downloaded our resources

GENERATIVE ENGINE OPTIMIZATION

AI Is Rewriting The Admissions Funnel

Students now ask ChatGPT, Gemini and Perplexity which college to choose. Virallens GEO makes your institution visible, accurate and recommended inside AI answers — measured monthly.

Track AI Visibility

Weekly monitoring across ChatGPT, Gemini, Perplexity and Google AI Overviews

Share of Voice Reporting

Measure your position vs. named competitors, every month

Fix Accuracy Issues

Correct outdated fees, placements and ranking data across AI sources

Build Citation Authority

Strengthen presence on aggregators AI engines trust most

Get Your AI Visibility Audit →

By The Numbers

900M+

Weekly ChatGPT users

100M+

Added in the last year

68%

Searches end without click

$500

Audit, delivered in 2 weeks

The shift is real: Traditional search volume declining 25%+ as users move to AI assistants. Rising CPCs and fewer high-intent clicks tell the story.

Client Testimonials

Hear from education leaders who've seen real results with Virallens.

"I highly recommend Virallens for their expertise in digital marketing, particularly their search ads strategy. Their meticulous campaign monitoring through real-time dashboard analysis has yielded remarkable results, elevating both the quality and quantity of our leads. Thanks to their data-driven approach and proactive monitoring, our admissions have significantly increased. Virallens has played an invaluable role in helping us achieve our goals."

Udayan Verma

Chief Administrative Officer

MIT Vishwashanti Gurukul -IB World School, Pune

"Virallens has quickly started improving our website's performance and tracking. Their expertise in performance marketing, UX, and analytics is already driving valuable insights, helping us understand user behavior, address conversion bottlenecks, and optimize our campaigns. Their impact is already evident, and we look forward to continued success."

Saniej AK

Admissions & Marketing Head

Ramaiah Institute of Management (MSRIM)

"I vividly recall an incident where we faced an almost impossible deadline for a stop-motion video, and they delivered flawlessly, as they always do. Clear communication and regular updates made collaboration seamless. Their creativity in capturing our brand's essence was truly impressive. Virallens can be trusted for their remarkable speed, professionalism, and process-oriented approach."

Manish Mahendra

Marketing

Pearson India

"Virallens significantly enhanced our digital lead quality through their seamless execution. With a professional and responsive approach, they implemented comprehensive strategies that consistently yielded impressive results. Their meticulous campaign management and thorough analysis played a vital role in driving our business growth."

Himanshu Dandotiya

Chief Enabler – Strategic Marketing and Communication

IFIM Business School

"Virallens has played a key role in enhancing our digital brand presence. Their expertise spans across all digital channels, delivering in-depth analytics and thorough performance evaluations. Overall, they have been an incredibly dependable and trustworthy partner for our brand."

Kedar Ayachit

Marketing

Ajeenkya DY Patil University

"Virallens significantly boosted our lead quality and helped us exceed our application targets. Their professional approach and seamless execution delivered strategies that consistently produced impressive results. Their meticulous campaign management and thorough analysis were key drivers of our business growth."

Oindrilla Sarkar

Marketing Head

IMT Hyderabad

"I highly recommend Virallens for their expertise in digital marketing, particularly their search ads strategy. Their meticulous campaign monitoring through real-time dashboard analysis has yielded remarkable results, elevating both the quality and quantity of our leads. Thanks to their data-driven approach and proactive monitoring, our admissions have significantly increased. Virallens has played an invaluable role in helping us achieve our goals."

Udayan Verma

Chief Administrative Officer

MIT Vishwashanti Gurukul -IB World School, Pune

"Virallens has quickly started improving our website's performance and tracking. Their expertise in performance marketing, UX, and analytics is already driving valuable insights, helping us understand user behavior, address conversion bottlenecks, and optimize our campaigns. Their impact is already evident, and we look forward to continued success."

Saniej AK

Admissions & Marketing Head

Ramaiah Institute of Management (MSRIM)

"I vividly recall an incident where we faced an almost impossible deadline for a stop-motion video, and they delivered flawlessly, as they always do. Clear communication and regular updates made collaboration seamless. Their creativity in capturing our brand's essence was truly impressive. Virallens can be trusted for their remarkable speed, professionalism, and process-oriented approach."

Manish Mahendra

Marketing

Pearson India

"Virallens significantly enhanced our digital lead quality through their seamless execution. With a professional and responsive approach, they implemented comprehensive strategies that consistently yielded impressive results. Their meticulous campaign management and thorough analysis played a vital role in driving our business growth."

Himanshu Dandotiya

Chief Enabler – Strategic Marketing and Communication

IFIM Business School

"Virallens has played a key role in enhancing our digital brand presence. Their expertise spans across all digital channels, delivering in-depth analytics and thorough performance evaluations. Overall, they have been an incredibly dependable and trustworthy partner for our brand."

Kedar Ayachit

Marketing

Ajeenkya DY Patil University

"Virallens significantly boosted our lead quality and helped us exceed our application targets. Their professional approach and seamless execution delivered strategies that consistently produced impressive results. Their meticulous campaign management and thorough analysis were key drivers of our business growth."

Oindrilla Sarkar

Marketing Head

IMT Hyderabad

Don't Let Your Competitors Get Ahead

Download our proven Education Marketing Playbook and see exactly how we helped schools increase applications by 30-42% while reducing costs by 25%.

growth@virallens.com

+91-9741170698